I am a advertising major with a business minor. I choose to major in advertising because I love how it combines creativity and strategy. To have a better understanding of how businesses operate, I added a business minor. My courses in the Fox School of Business have given me a competitive edge and better understanding of how advertising relates to business.
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Advertising Courses
(reverse chronological order)
- Interactive Media, Marketing and Advertising
- Advertising Campaigns
- Morality, Law and Advertising
- Diamond Edge Communications (Student Run Advertising Agency)
- Teaching Advertising to High School Students (Independent Study)
- Advertising Account Management
- Marketing Media Products
- Creative Thinking
- Interactive Media Planning
- Visual Communication
- Advertising Media Planning 1
- Introduction to Copywriting
- Advertising Strategy & Positioning
- Introduction to Photoshop, Illustrator and InDesign
- Introduction to Advertising Research
- Introduction to Advertising
- Introduction to Media & Society
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Marketing Courses
- Digital Marketing
- Integrated Marketing Communications
- Marketing Management
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Business Courses
- Management Information Systems
- Financial Accounting
- Microeconomic Principles
- Macroeconomic Principles
- Organization & Management
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Christina M. Desanto