- Analyze data and learn how to present insights from business data.
- Analyze, model, and design database centric solutions for organizations.
- Create data models and data warehouses based on business rules.
- Learn how to operate and manage a database system and structured query language (SQL).
- Source traditional and new data types and apply data mining and visualization to generate business intelligence.
- Harness the power of data by mastering the ways it is stored, organized,and analyzed to enable better decisions.
- Make impactful and persuasive presentations by learning the key principles of presenting data visually.
- Utilize Tableau to analyze and visualize trends in data.
- Learn basic concepts and principles underlying the preparation and use of financial statements.
- Topics: basic accounting theory, transactional analysis, income determination, asset and liability valuation, and the preparation of financial statements.
Statistical Business Analytics
- Learn the fundamental concepts and tools needed to understand the role of statistics and business analytics in organizations such as basic descriptive statistics, probability, and statistical inference.
- Topics: probability distributions, random sampling and sampling distributions, point and interval estimation, and hypothesis testing and data mining.
- Use of Excel for data analysis and inference.
- Learn the study of risk management and insurance.
- Understand the principal casualty risks to which organizations are exposed, including those involved in employee benefits.
- Topics: Means of identification, evaluation, and treatment of these risks are analyzed, with the methods of treatment including insurance, risk retention, self-insurance, and loss control.
- Learn the role of marketing in the U.S. economy and within the firm, as well as the interaction of marketing with other business functions and with society.
- Familiarize with the components of marketing strategy including analyzing what markets and needs the firm will serve; deciding when, where, and how the firm will meet these needs; and understanding why (i.e., a compelling business reason) the firm should implement a strategy.
- Topics: the study of marketing mix development issues, including product development and management; pricing; integrated communications and promotion; distribution, logistics, and supply-chain management; as well as other decisions involved in this process.