Archive for April 21, 2012
With the tagline “Loyalty is local,” Philadelphia start-up Lokalty encourages city residents to support local businesses. Using a key chain tag or smartphone app, consumers scan their unique Lokalty QR code at any number of small businesses around the city. This accumulates LPs or LokalPoints that consumers accumulate to exchange for rewards. So, for example, I have 1309 LPs racked-up, and that means I can get a $10 gift card at Philadelphia Runner or Kembrel… or, if I wanted, a free pizza at DP Dough in University City … or a complimentary order of Pad Thai at New Heaven restaurant… and the list goes on.
I love this idea. It encourages us Philly-ites to build the local economy by spending our money in our city at businesses owned and operated by people who live in our city. It introduces customers to new local businesses. It makes it easy for already-too-busy entrepreneurs and small business owners to instate a loyalty program, through cost-sharing among businesses and a ready-to-install system. Go lokal!
To sign-up, check out the Lokalty website and register for your own QR code.