Archive for the ‘My Blog’ Category
I decided to do my offline marketing campaign using QR codes. The goal of this campaign was to increase mobile traffic to my site by printing out flyers with QR codes on them. The first thing that I did was go to Kaywa and generator a QR code for my site. After that I saved the image of the QR code and posted it on a flyer that had the worlds “Scan this QR code to go the best website in the universe”. After that, I posted them up around Temple’s campus. In addition to this, I also posted the QR code for my site to my class presentation on QR codes with the hope that my classmates would try to view the QR code on my slides.
I checked the results today through viewing my Google Analytics. Google Analytics allows users to view if any mobile devices viewed their website. By viewing Analytics, I was able to see how many mobile devices viewed my site from the QR code. Unfortunately, I did not get a high level of traffic from the campaign. From April 14th to April 25th I only received 4 views from mobile devices, with 2 coming from Android devices, and the other two coming from Nokia and iPhone devices.
I think using QR codes in a offline marketing campaign to generate traffic is a great thing to do. My results aren’t what I would want, but I had a great time exploring this technology and how it can be used for marketing purposes.
For the FACEGRP task, I decided to make a LinkedIn group page for the Temple University Career Center . I am currently the web intern at the Career Center, so I decided to make a LinkedIn group page since the Career Center didn’t have one. Creating the page was fairly basic. I just put in the title, added an image, and typed up a description for when users view the page. I also linked to the Career Center website, as well as enabled Twitter posts from the Career Center’s Twitter account. This means that every time there is a post made to the Career Center Twitter account, it will appear in the LinkedIn group.
The Career Center is an excellent resource for Temple students and alumni. Please click on the link above and join the group!
So, for my mobile media class we have to create a concept design for a mobile game. My game is titled “King of the Campus” and is basically a version of ‘king of the hill’ except it’s played using smartphones and QR codes. For the final part of the assignment, we have to ask Temple students what they think of my concept design. I’ve created a slideshow that shows off my idea sketches for the game. Please check them out and then answer the questions below in the comments section. I’d really appreciate any help.
1. What do you think of my game idea?
2. What do you think is the best part of the game?
3. What do you think is the weakest part of the game?
4. Do you have suggestions as how to improve the game?
5. If the game would be really available (for a fee or for free), would you play it or not? Why or why not?
Thanks for your help!
As I mentioned before on this blog, I am the Google Ambassador for Temple University. Every year, Google runs the Ambassador Program and invites all of the Google ambassadors to Mountain View, California for the Google Ambassador Summit. The Summit is basically an orientation for the Ambassadors at the beginning of each school year. I went to the summit last August and here are some photos that I took while there.
Photo #1 – I took this picture to show off the campus. While the Summit was located in Mountain View, it was not located at the Googleplex, but rather a separate campus. The campus consisted of three main buildings with a large outside area in between. This photo shows off most of the outside with all of the bike trails as well as tables to eat at.
Photo #2 - This picture shows off the vegetable garden at the campus. The campus featured numerous cafeterias that served just about anything you could imagine. All of the vegetables that are grown in the garden are used in the food served at the cafeterias. I really thought this was a cool feature and by the way, the food was amazing! One of the many great perks Googlers enjoy on a regular basis.
Photo #3 – This was the building that we had our orientation in. All of the buildings had a very cool design to them, but this looked the best. One of the things that I like about Google is how their buildings are designed to make use of natural light. By having buildings with so many windows, it reduces the need to use indoor lighting and excessive electricity. As you can notice from this pictures, the Bay Area has magnificent weather. That is one of the main reasons why I would want to move to the Bay Area and work for Google.
Photo #4 - These are the communal Google bikes. Everybody on the campus can use them to get around campus. Some people even use them to go from the off-site campus to the Googleplex. Notice the color scheme on the bikes.
Photo #5 – Cool sand sculpture outside of the main building. Really shows how Google is place bursting with creativity. The design was very elaborate and interesting, so I had to take a picture. The tables in the background are where I had lunch with all of the other Ambassadors.
Foursquare is a location-based social network website tailored to be used by mobile phones. Using Foursquare, users can “check-in” to locations that they are at and earn badges/points. Users can then compete with other Foursquare users for points or to become “mayor” of a spot. A mayor is somebody who has the most check-ins at that location
On Thursday, February 10th, Jack Hughes, founder and chairman of Top Coder, Inc., came and spoke to our Social Media Innovation class. The topic of Jack’s speech was ‘The Changing Nature of Work’ and was focused on how the Internet is changing how people work in the modern society. The theme of the speech explored how the Internet is making it possible for people all around the world to work together via the web in order to solve business-related problems. During his speech, Jack showed the class the Top Coder site and show the different ways users can get involved with the site.
The Top Coder site is made up by two different sections, Develop and Design. Develop is for users that are more interested in coding and programming, while Design is for users that are more interested in web or graphic design. I recently registered on the Top Coder Studio, which is the section of the site for Design. Since I don’t have any coding or programming experience, I figured Top Coder Studio was better for me since I have web development experience. I will keep an eye out for any interesting contests post on Top Coder Studios. Hopefully my experience with Top Coder can lend itself well to my future career.
So for the third intermediate platform task, we were supposed to add three new plugins to our blogs. This gave us all an opportunity to add more plugins to our blogs in addition to the Google Analytics, which we already set up. For my three new plugins, I chose the following:
- GD Star Rating — I added this plugin to my blog so that my readers have even more ways to interact with my blog. Interaction between bloggers and their readers are one of the keys to sustaining a successful blog. Please feel free to start rating my posts. I’d love to hear what you think!
- Google Calendar Widget & Short Code — Enabling this plugin gave me a chance to embed my Google Calendar to the blog. Since I am the Google Ambassador on Temple’s campus, I plan on using the Google Calendar to list any upcoming events on campus. If you’re interested in attending a Google event, please keep an eye on my Google Calendar.
- Viper’s Video Quicktags — This plugin allows bloggers to easily embed videos from sites such as YouTube, DailyMotion, and Vimeo. I plan on posting a lot of media-related content to this blog, so this plugin will definitely come in handy. Stay tuned for some of my upcoming videos!
I’m really happy with the plugins that I activated. Each of these plugins will make this blog more engaging. Hope you enjoy the new addition. Let me know what you think!
For one of the intermediate platform tasks, we were required to add 5 different widgets to our blogs. As you can see from the right hand side of my blog, I have added 5 new widgets. These widgets are:
- My Calendar
I added the blogroll widget so that my readers could have a list of links about me that were available to them. Check out the sites that I linked to in order to learn more about me.
Both the tags and categories widgets are there to help organize my blog and make it easier for my readers to find content. Through tags, they can find specific content of blog posts and through categories, they can find the topics of specific blog posts.
The Meta widget is there simply because it gives you a quick way to log in while on my page.
Finally, the calendar widget shows which dates I made posts on. Readers can use this widget to find out what I posted on a certain date.
Hope these additions make your blog-reading experience better! Please let me know what you think!