Week 10 Assignments (Yes, they will be on reading quiz!)
Week 11 Topic Focus: Tell 2 friends about network effects
Read: Network externalities (effects) by S. J. Liebowitz and Stephen E. Margolis (http://www.utdallas.edu/~liebowit/palgrave/network.html)
image credit: No 11 – black on white by kirstyhall, on Flickr
Topic Focus: Show me the money: ROI for social
Read (presentation): Olivier Blanchard Basics Of Social Media Roi
Tool Focus: Location-based services and QR Codes
image credit: Large number 10 painted on wall by Horia Varlan, on Flickr
What’s social got to do with search?
Tool Focus: Reedit / Digg
- In what ways are the similar and in what ways are they different?
image credit: 9 by psd, on Flickr