Social Media Blog http://community.mis.temple.edu/mis3538tkwak Just another Temple Fox MIS site Sun, 01 May 2011 23:34:26 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Google Alerts http://community.mis.temple.edu/mis3538tkwak/2011/04/28/google-alerts/ http://community.mis.temple.edu/mis3538tkwak/2011/04/28/google-alerts/#comments Thu, 28 Apr 2011 22:14:21 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=137

 

I learned about this during an ethics class from one of my professors.  He mentioned that this could potentially be useful especially if you want to stay on alert about what is happening in your industry.  I actually did not even think about using this until I had a project to do for my Risk Capstone, and it proved to be very beneficial giving me up to date information for my report.

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/28/google-alerts/feed/ 0 Four Square Points http://community.mis.temple.edu/mis3538tkwak/2011/04/28/four-square-points/ http://community.mis.temple.edu/mis3538tkwak/2011/04/28/four-square-points/#comments Thu, 28 Apr 2011 21:23:46 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=135
foursquare

foursquare (Tae in Philadelphia, PA)

Leaderboard (last 7 days)
1. Tae K. 389 (69x)
2. Matt T. 252 (55x)
2. Check-in (tell us where you are!)
3. Shout (broadcast a message to friends)
5. Badges
10. Feedback? Bugs? Tell us!
© foursquare 2011 | home | Log Out
This is my total points for the week.  I went on a spree this week once I finally got it working.  Most of my points came from campus and I got a lot because well I don’t have many friends so I got points for being the first to check in.  I also got a ton because I would check into new places all the time, being as how everywhere I checked in was my first time.  I did have a problem though during this where sometime I would be in a new area and it wouldn’t load my location correctly.  The GPS was messed up a couple times and would tell me I was located on campus when I was actually in South Philly.  It all worked out and I think I got a ton of points for this week.
]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/28/four-square-points/feed/ 0 The Elevator Pitch http://community.mis.temple.edu/mis3538tkwak/2011/04/27/the-elevator-pitch/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/the-elevator-pitch/#comments Wed, 27 Apr 2011 01:13:44 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=133

 

My key take-away that I received from social media innovations were

the things like dropbox that further enhanced my value of social media.

Before this class, I never fully realized how much value was in social media

and what it all encompassed.  I had no idea that there are programs like drop

box, masher, vimeo, prezi, etc.  These are valuable tools to not only be more

creative when pitching business plans for someone like me in the business field,

but also it’s a good way to manage time and organize a large group of people

for work.

 

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/the-elevator-pitch/feed/ 0 The Human Experience http://community.mis.temple.edu/mis3538tkwak/2011/04/27/the-human-experience/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/the-human-experience/#comments Wed, 27 Apr 2011 01:04:53 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=131

 

I recently got netflix and I’ve been watching a lot of documentaries lately.

I thought this one was really interesting so I’d share it on Digg.

Here is a link to my digg post.

http://priory.dhs.edu/Images/THXflyerwebcrop.jpg

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/the-human-experience/feed/ 0 Commenting on blogs http://community.mis.temple.edu/mis3538tkwak/2011/04/27/commenting-on-blogs/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/commenting-on-blogs/#comments Wed, 27 Apr 2011 00:58:23 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=128 Our last discussion question on viral marketing I thought was interesting.  It seems to be that

pretty much anything you do could be thought of as viral marketing.  You just telling your friends

about a new product you heard about or like is a form of viral marketing.  Sulay Desai write in his blog,

“tweeting links t download it because I want other people to hear it”.  I agree that I like to tell my friends

about new music I find out, especially if I think my friends will enjoy it.  I think this is a great way of marketing

a product cause im more than likely to listen to a friends recommendations.

 

I also read Matthew Tutlemans post on the subject matter and he brought up a an example of viral marketing that I never really thought about.

I also thought about joining one of those pyramid schemes when I was in highschool because a friend of mine was participating in it, and he actually

made quite a lot of money.  he started when we were freshmen, and by the time we were juniors, we had recruited a lot of friends through word of mouth.

Because of all the people he had under him, He started bringing in checks of around 400-500 a month without even having to do work.  This is a really

good use of viral marketing to increase awareness of a new product through face to face interaction and also, it ended up paying off well for him.

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/commenting-on-blogs/feed/ 0 Facebook Ad http://community.mis.temple.edu/mis3538tkwak/2011/04/27/facebook-ad/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/facebook-ad/#comments Wed, 27 Apr 2011 00:48:01 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=126

We did a Facebook ad for our group project to promote our site.  It was pretty simple to set up
and didn’t take much time.  The only hard decision was either to chose impressions or per click.
There are a few quick questions to answer in order to set it up. The questions are pretty straight
forward like country, name of group, demographics you want to target, interest categories you
are targeting.  When you are done with that, you set up the payment schedule and ways you want
to pay facebook.  This is where the impressions or per click comes into play.  One thing is that per
impressions are cheaper than each click.  What happens is that you set a total amount of money to
spend on the facebook ads and its connected to your card of choice.  If you chose each click, they take
a certain amount depending on the amount of demographics and things you clicked on to determine the
per click pay style.  With impressions, the cost is cheaper, but it doesn’t mean necessarily your going to
get more money for your buck.
Regardless of which one you chose, it gives you a break down of how many people clicked on it or not
and in our case, we really got no significant return on the facebook ad. I think our money would of been
wiser spent if we had done what we were thinking of doing, which was to run some sort of contest. We would
then offer 2 phillies tickets to the winners.  I mean spending $60 bucks between us both for facebook ad that
doesn’t really seem to work or spending that money for 2 phillies tickets and actually seeing real success
would of been worth it.  I would of sprung to pay extra too if it was more than $60 and if we got some real
support our way.
]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/facebook-ad/feed/ 0 4 square badges! http://community.mis.temple.edu/mis3538tkwak/2011/04/27/118/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/118/#comments Wed, 27 Apr 2011 00:34:11 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=118 I got 4 badges on 4square!

 

The first one is the Newbie badge for getting my first checkin.               “Adventurer”  this was the next badge I got for getting 10 checkins

 

“Explorer” After getting my 2nd badge, I got this one for checking into my 25th place.

 

“Super User” this is the latest badge I got.  Even though the number on this one was 50, I got it for my 30th checkin checkin.

 

“Crunked” I just got this badge for checking into 4 places in one night.

 

 

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/118/feed/ 0 4SQUARE finally working http://community.mis.temple.edu/mis3538tkwak/2011/04/27/4square-finally-working/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/4square-finally-working/#comments Wed, 27 Apr 2011 00:23:08 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=116 I finally got Four Square working recently and have been trying to rack up some poitns for it

Pretty much what four square is, a social media tool that lets you tell people where you are,

write a quick comment about the place and sometimes the places offer you discounts.  You can

even collect four square badges.

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/4square-finally-working/feed/ 0 Masher Video http://community.mis.temple.edu/mis3538tkwak/2011/04/27/112/ http://community.mis.temple.edu/mis3538tkwak/2011/04/27/112/#comments Wed, 27 Apr 2011 00:12:58 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=112

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/27/112/feed/ 0 Paris is not so beautiful. http://community.mis.temple.edu/mis3538tkwak/2011/04/26/paris-is-not-so-beautiful/ http://community.mis.temple.edu/mis3538tkwak/2011/04/26/paris-is-not-so-beautiful/#comments Tue, 26 Apr 2011 23:42:23 +0000 Tae H Kwak http://community.mis.temple.edu/mis3538tkwak/?p=106 GoAnimate.com: Wrong Paris by tkwak

Like it? Create your own at GoAnimate.com. It’s free and fun!

]]> http://community.mis.temple.edu/mis3538tkwak/2011/04/26/paris-is-not-so-beautiful/feed/ 0