Course materials

There is no required textbook for this course. There is a set of required case studies which you will need to purchase (click here). There are also assigned readings throughout the course. Check the course schedule for the dates when each reading and case study is due. The readings are available as hyperlinks on the course schedule.  

Cases

  • Google Inc. (910036-PDF-ENG)
  • STARS Air Ambulance: An Information Systems Challenge (908E04-PDF-ENG )
  • Cisco Systems Architecture: ERP and Web-enabled IT (301099-PDF-ENG)
  • Amazon Web Services (609048-PDF-ENG)
  • Knowledge Management at Katzenbach Partners, LLC (SM162-PDF-ENG )
  • Globalization of Wyeth (908M17-PDF-ENG)
  • We Googled You (R0706A-PDF-ENG)
  • eReading: Amazon’s Kindle (709486-PDF-ENG)
  • Volkswagen of America (606003-PDF-ENG)

Reading

  • Seeing What’s Next: Introduction (How to Use Theories of Disruptive Innovation to Predict Industry Change) (1742BC-PDF-ENG)
  • Signals of Change: Where Are the Opportunities? (1743BC-PDF-ENG)

Leave a Reply

You must be logged in to post a comment.

Recent Comments
Tags
Archives

Enter your email address to subscribe to this course and receive notifications of new posts by email.