Vietnam Young Spikes 2017 – 2nd Place
Vietnam Young Spikes 2017
2nd Place
Technology and consulting aside, this competition is my first professional experience with the communication industry. The Young Spikes 2017 Integrated Category’s prompt revolves around educating tourists and locals who live along the coastline on the problem of plastic pollution in Vietnam. 300+ teams have 48 hours to develop and condense ideas into 7-slide powerpoints, and only 7 finalists will move forward to the presentation round.
My team chooses to tackle the problem with a key message: ““By eliminating plastic pollution, you can make your children’s playing, eating, learning, and growing environment better off.” Our campaign, which spans over five different but interdependent channels, wants to raise awareness of adults about the effects plastic pollution can have on children, and thus, encourage them to take part in the movement to protect not only their children but also the future generation.
