Coffee Wars: Starbucks vs. Dunkin’ Donuts (INFOGRAPHIC)
For a group project assignment this semester in my MIS3538: Social Media Innovation Course, I had the students create infographics. I’ll be sharing all of them over the next few days.
Here’s the second one: Coffee Wars: Starbucks vs. Dunkin’ Donuts.
(Click on it for a larger version and file sharing options.)
Steven L. Johnson
As an avid on-the-go coffee drinker, I really liked this one. There are definitely pros and cons to both big chains.
A well presented infographic with some great information. From a UK perspective, the thought of 710ml cafe latte is a terrifying prospect, I’m not even sure if Dunkin’ sell that cup size over here!