Research
My research interest has two streams.
1. E-commerce and online markets, Product Uncertainty
- Product uncertainty (Dimoka, Hong and Pavlou 2011, MIS Quarterly)
- Product fit uncertainty (Hong and Pavlou 2010, ICIS; Under 2nd round review in Information Systems Research)
- Small online vendor capabilities (Wang, Hong, Archer and Wang 2011, Journal of Global Information Management 19:4)
2. Economics of IS
- Using Consumer review data to categorize Products (ICIS 2012, SCECR 2012 with Pei-yu Chen and Lorin Hitt,)
- Quality adjusted consumer surplus. (WISE 2011, with Paul Pavlou and Pei-yu Chen )
- Strategic Bidding and Personalized Pricing. (WISE 2011, ICIS 2012, and AoM 2012, with Paul Pavlou)
- Price Dispersion in e-markets for Services (AoM 2012)
You can also find updates of my research projects at my personal website: http://yilihong.wordpress.com/.
Services
Reviewer for Journals and Conferences
- Information Systems Research: 2011 (3)
- Management Science: 2012 (1)
- MIS Quarterly: 2010 (1), 2011 (1), 2012 (1)
- Journal of Association for Information Systems: 2011 (1), 2012 (1)
- Information & Management: 2012(1)
- International Journal of IT and Decision Making: 2011 (1)
- IT and People 2009 (1)
- International Conference on Information Systems 2010, 2011, 2012
- Hawaii International Conference on System Sciences 2010, 2012
- Academy of Management Conference: 2011, 2012
- Americas Conference on Information Systems 2010, 2012
Other Services:
Session Chair: 2012 Academy of Management Conference, Boston, MA
The IT in Firms and Markets Track of OCIS Division
Local Arrangements Chair: MIS Academic Leadership Conference, Philadelphia, November 1-3, 2012
Honors and Awards:
- ICIS Best Paper Nomination (Economics of IS Track) (2012)
- AMCIS Best Paper Award, second runner-up (2012)
- AMCIS 2012 Doctoral Consortia Member (2012)
- Academy of Management Conference (OCIS division) best paper (2012)
- UW Doctoral Internationalization Consortia (2011)
- The 4th Young Scholar’s Forum Seed Research Fund (with David Reibstein and Karen Xie) $ 1500
- The 4th Young Scholar’s Forum Seed Research Fund (with Kanliang Wang) $ 1200
- Institute for Business and Information Technology (IBIT) Research Scholarship $ 2500
- The 3rd Young Scholar’s Forum Seed Research Fund (with Pei-yu Chen and Lorin M. Hitt) $ 1000
- Fox School of Business, Temple University (2011-2012)
- The 3rd Young Scholar’s Forum Seed Research Fund (with Wenjuan Yuan and Angelika Dimoka) $ 2000
- Dean’s Outstanding Publication Award (with Angelika Dimoka and Paul A. Pavlou) $ 1000
- Outstanding Language Specialist for the 29th Olympic Games