Digital Operations Specialist
Forever North Photography is a premier wedding photography company focused on leveraging data, technology, and AI to reimagine the industry. As Digital Operations Specialist, I focus on automations, CRM management, and workflow optimization.
I’ve built out automations using Make.com for key processes, from client onboarding to project tracking. I also work in the CRM HighLevel to make client communication smoother with automated follow ups and lead management. To improve team workflows, I create flowcharts and visual process maps to organize digital assets and project timelines. One of the projects I took on was integrating Instagram APIs with SmartSuite to automate data collection on user engagement. This helped us track performance, measure ROI, and improve our marketing strategy.
In this role, I apply data management, process automation, and API integration, which are all key concepts from my coursework in Data and Analytics, Web Application Development, and Cloud Architecture. My work helps Forever North Photography generate leads, improve our digital presence, and optimize operations.