{"id":5,"date":"2024-11-20T10:49:54","date_gmt":"2024-11-20T15:49:54","guid":{"rendered":"https:\/\/community.mis.temple.edu\/christinamendez\/blog\/points\/social-media-manager\/"},"modified":"2024-11-20T10:49:54","modified_gmt":"2024-11-20T15:49:54","slug":"social-media-manager","status":"publish","type":"points","link":"https:\/\/community.mis.temple.edu\/christinamendez\/points\/social-media-manager\/","title":{"rendered":"Social Media Manager"},"content":{"rendered":"<p>In my role as Social Media Manager at New Jersey City University, I am responsible for overseeing and crafting content for the university&#8217;s Center for the Arts Instagram, Facebook, and Twitter profiles, ensuring consistent brand messaging and tone across all channels. I have been in this role part-time since October 2023. To do so, I utilize Canva and Adobe Illustrator to create promotional materials and informational graphics for upcoming events. In order to be successful, I must stay current with industry trends and perform outreach marketing to the student body. Additionally, a vital part of my role is developing and maintaining relationships with external partners in alignment with the university\u2019s marketing goals. For instance, I connect with popular blogs and groups in the Hudson County community to extend the reach of upcoming events. I also collaborate with other teams to ensure my graphics comply with the university&#8217;s guidelines. Lastly, I create and implement a content calendar and scheduling system, optimizing posting times and frequency to maximize reach and engagement with the target audience.<\/p>\n","protected":false},"author":30770,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5","points","type-points","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/points\/5","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/points"}],"about":[{"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/types\/points"}],"author":[{"embeddable":true,"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/users\/30770"}],"replies":[{"embeddable":true,"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/comments?post=5"}],"version-history":[{"count":0,"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/points\/5\/revisions"}],"wp:attachment":[{"href":"https:\/\/community.mis.temple.edu\/christinamendez\/wp-json\/wp\/v2\/media?parent=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}