Digital Marketing Intern
As a Digital Marketing Intern at Comcast Technology Solutions, I worked closely on SEO and accessibility optimization on the Comcast Technology Solutions website. In this role, I worked with the backend of the CTS website in adding keyword heavy alt text to images in the media library and edited, built and published blogs onto the website, keeping in mind UI/UX for best use for all users. I conducted research on what SEO strategies should be implemented into websites to improve content discoverability both through organic and AI-powered search. I learned about the importance of the intersection of MIS and marketing in this role through strategically helping improve UX/UI as well as conducting SEO research to optimize pages for better visibility.