Experience
DIGITAL MARKETING INTERN – Subaru of America Inc.
- Supported projects related to creative concept development and strategic planning
- Supported professionals and managers in the digital marketing area and will occasionally be required to manage projects independently and interact with partner agencies
- Weekly testing of brand website to ensure that all content is up-to-date and accurate
- Managed our online brand protection with vendor
- Worked closely with partner agencies and Subaru IT and Marketing teams to address and resolve technical and business issues
- Assisted with Subaru model launches and updates for the upcoming model year
DIRECTOR OF MARKETING – Temple Consulting Club
- Established social media posting campaigns, boosting page followers by 60%.
- Promoted major professional events, which draw over 150 attendees per event.
- Managed two committee members on task coordination and social media post scheduling.
ACCOUNT INTERN – Bates CHI & Partners Agency
- Performed qualitative research for a major coffee brand through conducting 10 in-depth interviews and preparing videos to provide to client.
- Spearheaded, analyzed and reported results of a coffee taste test.
- Proofread and translated questionnaire for the major coffee brand regarding survey flow, format and translations.
- Conducted market visit, including interviews with client and vendor personnel, and competitor review for a women’s health brand.