{"id":11,"date":"2026-01-20T08:56:11","date_gmt":"2026-01-20T13:56:11","guid":{"rendered":"https:\/\/community.mis.temple.edu\/katemontgomery\/blog\/points\/marketing-and-business-development-intern\/"},"modified":"2026-01-20T08:56:11","modified_gmt":"2026-01-20T13:56:11","slug":"marketing-and-business-development-intern","status":"publish","type":"points","link":"https:\/\/community.mis.temple.edu\/katemontgomery\/points\/marketing-and-business-development-intern\/","title":{"rendered":"Marketing and Business Development Intern"},"content":{"rendered":"<p>During my internship with eAI, an AI-driven data intelligence and risk analytics company, I supported marketing strategy with a strong focus on LinkedIn performance analytics and data-driven content optimization. My role involved analyzing engagement metrics, audience behavior, and post performance to inform content strategy for B2B audiences in non-traditional banking, fintech, and financial services. I translated analytic insights into actionable recommendations, helping refine messaging, posting cadence, and visual formats to improve reach, engagement, and clarity. Through this experience, I developed hands-on skills in web and social media analytics, performance reporting, and strategic decision-making while gaining exposure to how data intelligence and AI support measurable marketing outcomes in regulated industries.<\/p>\n","protected":false},"author":31331,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-11","points","type-points","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/points\/11","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/points"}],"about":[{"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/types\/points"}],"author":[{"embeddable":true,"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/users\/31331"}],"replies":[{"embeddable":true,"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/comments?post=11"}],"version-history":[{"count":0,"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/points\/11\/revisions"}],"wp:attachment":[{"href":"https:\/\/community.mis.temple.edu\/katemontgomery\/wp-json\/wp\/v2\/media?parent=11"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}