Customer relationship management, or CRM, is a method for managing a companies interaction with customers. It also keeps record of and analyzes the data of past customer interactions. This allows the company to better understand customer needs and how to meet those needs and enhance your bottom line. Email, websites, physical stores, call centers, mobile sales, and marketing and advertising efforts are all sources through which CRM systems gather information about customers. The gathered data is then analyzed by systems that sort through CRM Data for patterns. Knowing what the customer needs with CRM systems is very crucial for keeping the company from losing customers to competitors.
CRM
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