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Digital Design and Innovation

Department of Management Information Systems, Temple University

Digital Design and Innovation

MIS 3504.003 ■ Spring 2022 ■ Steven E. Sclarow, AIA
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    • Project 1 – Usability Analysis
    • Project 1 – Team List
    • Project 2 – User Experience Design
    • Project 2 – Team List
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    • ICA #1
    • ICA #2
    • ICA #3
    • ICA #4
    • ICA #5
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ICA #2

  1. Please review the list below to determine your team’s assigned company. Your team’s challenge is to research the company through the lens of their website’s users.
  2. Consider the following questions:
    1. What are the goals of the site?
    2. What is the overall affordance of the site? Is this the right affordance?
    3. What is the problem that the organization is trying to solve? (Does this align with the goals of the site?
    4. Who are the intended users and what do you think the organization would like them to accomplish using the site? Can you create a persona of the typical user?
  3. Next, create a three-slide PowerPoint (not Google Slides) deck that showcases your research and findings as follows:
    • Goals, affordances, and problem the organization is trying to solve.
    • Typical users (describe a minimum of  2 – 3 personas)

      3.  Teams will present during the last 30-35 minutes of class. Teams may volunteer or will be selected at random.

    • Each team has up to 3 minutes max to present
    • Three slide maximum (helpful hint: consider using animations to inform narrative and maximize each slides potential)
Team # Company Website
1 https://www.chipotle.com/
2 https://www.qdoba.com/
3 https://www.wahoos.com/
4 https://www.bajafresh.com/
5 https://www.rubios.com/
6 https://www.starbucks.com/
7 https://www.lacolombe.com/
8 https://www.peets.com/
9 https://www.coffeebean.com/
10 https://www.saxbyscoffee.com/
11 https://www.panerabread.com/en-us/home.html
12 https://www.cornerbakerycafe.com/

 

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Instructor

Steven E. Sclarow, AIA

Email: sclarow@temple.edu
Office Hours Availability: M | W, 10 - 11:00 AM, or by appointment. Please email me if you need to schedule an appointment outside of my normal office hours.
Office Location: Speakman 209f
Virtual Office location through 1/21: https://temple.zoom.us/j/99639972368

ITA CONTACT INFO

ITA
Name: Anna Boykis
Email: anna.boykis@temple.edu
Virtual Office Hours: Please send Anna an email to schedule your meeting
ITA
Name: Safaniya Paul
Email: safaniyapaul@temple.edu
Virtual Office Hours: Please send Safaniya an email to schedule your meeting

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