Week 11 – IT-Driven Competitive Strategies (I)
Week 11 – IT-Driven Competitive Strategies (I) – class slides and videos
Week 11 – Strategy (color).pdf
Adam Nash from Wealthfront – CNBC (https://www.youtube.com/watch?v=L0ylo1114vc)
eChoupal – YouTube (http://www.youtube.com/watch?v=-RH8Xl1C8eE)
FreshDirect – Business Insider (http://www.businessinsider.com/jason-ackerman-on-freshdirect-growth-2013-10)
Historic Blockbuster – Onion News (http://www.dailymotion.com/video/x5o4oo_historic-blockbuster_news)
Jeff Bezos Interview – The Daily Show (http://thedailyshow.cc.com/videos/baettl/jeff-bezos)
Online discussion questions – Nov 14
- How does Uber’s pricing work? How different is it from pricing of traditional taxicabs?
- What would be reasons for city governments to ban AirBnb or Uber? How would you counter them?
- What would be reasons for online education to be valuable to education providers or students?
- Why are technologies of FreshDirect sophisticated and state-of-the-art?
In-class discussion questions – Week 11 (Nov 14)
- What is eChoupal? With eChoupal, what is ITC trying to accomplish?
- How did the old supply chain of soybean work? Who are the losers and the winners?
- What are the “choke points” in the old supply chain of soybean?
- What are the benefits of eChoupal to farmers?
- What is the other information from eChoupal to farmers?
- Is ITC a charity? Why is it concerned about farmers’ lives and well-being?
- What bottleneck do Amazon.com and Netflix eliminate?
- How do FreshDirect, Uber, Airbnb, and Khan Academy disrupt the existing industries by address which bottlenecks?
Week 11 – ITC eChoupal – Brief Guidelines
- Why was the supply chain for soybean so inefficient and how does eChoupal change it?
- What kind of information does eChoupal provide to farmers?
- What are the benefits of eChoupal to farmers and ITC?
Your brief may not cover page 11-16, but please DO NOT SKIP to read them.