Online discussion questions – Apr 17
- What were the roles of Samyojak (former CAs at Mandis) in eChoupal?
- Why did ITC allow farmers to continue doing business with CAs at Mandis as they used to, even if it could ban the farmers from doing so?
- Do you think ITC’s competitive advantages from eChoupal can be sustainable? Why or why not?
- Any other examples, in which a new entrant with IT disrupts the existing industry by eliminating “choke points” or market inefficiency?
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