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Q&A: will you pay for online news?
There has been an effort by media moguls (Rupert Murdoch, for one) to put “pay walls” on news site – this essentially means that consumers have to pay before they read a news article on the internet (click here for a related article). While the internet has created unprecedented distribution opportunities for newspapers, companies are still struggling with the proper revenue models to capitalize on.
What do you think? Will you pay for online content such as news? What is your recommendation to Rupert Murdoch on how to leverage the internet in the newspaper industry profitably?
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