Professor David S. McGettigan

Discussion: Kodak Case

Would Kodak’s position be different had the company adopted a different strategy in the 80s and 90s, or was the actual outcome inevitable?”  I have posted a question to the discussion board and would like your thoughts on it.  Respond with one of three choices “Kodak could have been a disruptor, Kodak could have survived as a fast follower, or the demise of Kodak was inevitable.”  Explain your thoughts.

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