{"id":15,"date":"2025-10-17T13:41:46","date_gmt":"2025-10-17T17:41:46","guid":{"rendered":"https:\/\/community.mis.temple.edu\/pwilliams\/blog\/points\/digital-marketing-intern\/"},"modified":"2025-10-17T13:41:46","modified_gmt":"2025-10-17T17:41:46","slug":"digital-marketing-intern","status":"publish","type":"points","link":"https:\/\/community.mis.temple.edu\/pwilliams\/points\/digital-marketing-intern\/","title":{"rendered":"Digital Marketing Intern"},"content":{"rendered":"<p>During my time as a Digital Marketing Analyst Intern, I created, edited, and managed content across multiple social media platforms to increase brand visibility and engagement among target audiences. I monitored and analyzed post performance and audience metrics to identify key engagement trends and provide insights that informed future campaign strategies. By leveraging in-app analytics and social media algorithms, I optimized post timing, format, and frequency to achieve maximum reach and visibility. In addition, I ensured all digital content maintained clarity, consistency, and alignment with brand standards. Using tools such as Google Analytics, Meta Business Suite, and Excel, I tracked KPIs, visualized campaign performance, and delivered weekly insights reports to senior marketing staff. Through this data-driven approach, I translated performance metrics into actionable recommendations that enhanced campaign efficiency and overall audience targeting effectiveness.<\/p>\n","protected":false},"author":29650,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-15","points","type-points","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/points\/15","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/points"}],"about":[{"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/types\/points"}],"author":[{"embeddable":true,"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/users\/29650"}],"replies":[{"embeddable":true,"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/comments?post=15"}],"version-history":[{"count":0,"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/points\/15\/revisions"}],"wp:attachment":[{"href":"https:\/\/community.mis.temple.edu\/pwilliams\/wp-json\/wp\/v2\/media?parent=15"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}