Sales Strategy: Using AI and Automation to Sell More
This activity involved participating in a course titled Maximizing Sales Efficiency with Automation and AI, taught by sales expert Miles Croft. The course focused on how automation and artificial intelligence are reshaping the sales profession by enhancing efficiency, improving forecasting accuracy, and streamlining workflows. The course provided practical guidance on leveraging AI and automation to optimize key sales activities, including prospecting, lead generation, selling processes, post-sales activities, and forecasting. Miles Croft shared actionable insights and techniques for integrating technology into these areas to minimize time waste while maximizing productivity. I learned how AI can remove repetitive tasks, speed up complex workflows, and enhance customer service post-sale, ultimately allowing salespeople to focus more on strategy and relationship-building. This experience helped me develop skills in sales strategy, sales automation, and the application of AI in business. It also gave me a forward-looking perspective on how technology can transform traditional sales roles and improve overall performance. The knowledge gained will enable me to adopt and implement AI-driven tools effectively, driving efficiency and better outcomes in sales activities.