Community Platform
  • Analytics
  • Data analytics
  • Data science
  • Digital entrepreneurship
  • more...
This Year
No Points
1920 Points
MIS Badge

Click here
to validate the recipient

Associate Strategist

  1. Sidecar is dedicated to solving the challenges retailers face in performance marketing channels like paid search and shopping. Sidecar is helping fuel the next generation of e-retail with technology that supercharges e-commerce marketing.
  2. As an Associate SEM Strategist on our Channel Solutions team, you will:
    • Campaign structure creation and build, including keyword research from keyword mining to vetting to ensure relevance to site product offering
    • Developing tailored ad copy and assigning landing pages to drive engagement
    • Creating ad extensions (sitelinks, structure snippets, callout extensions, etc.)
    • Manage and optimize campaigns based on data and direction from Strategists and CSMs, including identifying opportunities and assisting in addressing client requests
    • Perform ad hoc analyses for insights to further improve upon goals
    • Complete reports of key metrics for internal review and/or for client discussion, such as executing, monitoring, and providing performance updates for A/B tests
    • Surface product and user experience feedback to internal teams as it relates to Sidecar’s technology and tools
  3. This job relates to MIS since I will be working with a lot of data for campaigns and drawing actionable insights from the data. I will also be using excel to filter and analyze data. I will be using technical skills I learned as an MIS major in this role.
Skip to toolbar