eCommerce Optimization Demand and Planning Intern
- Work in liaison with different departments to improve and update QVC’s search engine with the goal to increase customer sales by collecting, organizing, and analyzing customer search data from tableau and computer generated excel sheet which includes departure rate, sale on page, sessions, unique users, etc and present to management with clear diagrams. Also used SQL to gather data to present to management on how to optimize the search engine with better terms and redirects.
- Collected live chat functionality data on other sites and presented to management and how to implement onto QVC. Researched terms and collected data on which terms and categories were not being used to hide to improve the user experience.
- I learned how to use Tableau and how to collect data and present it in a meaningful and clear way. Also learned how users use the site and how to improve site for better user experience.