Filtering Through the Google Noise: What Marketers Need to Know
Andrew Miller talks about new changes in Googles algorithms, user data privacy, and how Google recently acquire Fitbit. This all further relates to how marketers can further identity what information to utilize when advertising to customers and internet users. This gave me more exposure to how marketing, specifically digital marketing, is evolving into something more dynamic.
I am trying to get more exposure to different parts of businesses and how industries are changing overtime. Hearing from a professional in the field highlights what skill-sets are expected for the industry. I can utilize this information in other areas of my studies and future projects.