Kathleen Mecca - Kathleen Mecca is a Sophomore at the Fox School of Business, Temple University. She is pursuing a degree in Management Information Systems and a minor in Digital Marketing.

Technology Sales and Business Development Intern

FreedomPay helps enterprise merchants in Hospitality, Healthcare, Higher Education, Retail and Financial Services simplify complex payment environments and embrace payment innovation. As North America’s first PCI Validated Point-to-Point Encryption solution with EMV and NFC capable terminals, FreedomPay provides a secure payment gateway with broad integrations across top point-of-sale, device manufacturers and payment processors. I worked with the Sales, Business Development, and Software Development teams.
In my position as a Technology Sales and Business Development Intern, I-
1. Generated new sales leads by searching for contacts and sending out email campaigns
2. Analyzed Email Campaigns to track interaction and send out follow-up emails
3. Add documents to CRM and track sales progress
4. Create a Sales Analytical Dashboard through Microsoft Power BI.
At Freedompay, I was asked to create a Sales Dashboard through Microsoft Power BI. This project was very research-intense. I was asked to gather all of the data from Marketo, email marketing program, that my colleague and I have gathered for over six months. From this data, I was able to create the BI and show analytics about the Title, Fields, and Companys that were most interested in our emails. I was also able to discover the specific Month, day, and time that were most successful to send out our email campaigns.
At FreedomPay, I learned a lot about my capabilities and strengths/weaknesses. This opportunity taught me a lot about the corporate world and also the field of Management Information Systems. After completing Data Analytics, I was able to use my knowledge of SQL in my Power BI project. I also interacted with Business Analysts and Project Managers daily and see what their job entails.