Enterprise Resource Planning (ERP) is a system that helps manage day-to-day business processes in all departments. A great example of ERP is the example we used in class about the steps to order pizza. The ERP makes the process simpler. It is in real-time, so everyone knows the updates through the system. ERPs have Customer Relationship Management (CRM). These manage the interactions with new and potential customers. This is great for the sales representatives because it will help them close the deal faster. ERP is to again help the process in order to make a sale-interally. CRM is to help maintain contacts that will want to purchase the item you are selling-externally. Velocity has to do with speed and how quickly the data is moving within the system. Veracity has to do with whether the data is put in correctly.
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Hey Isel! I think you did an excellent job explaining the differences between ERP and CRM systems and their benefits, I agree that technology and automation have made using these tools a better experience for users and it is super essential for having a successful business. It is also great to use for building long-term customer relationships when you are in a sales role. In my current work, I am an account advisor and I could not imagine doing my job as efficiently as I would do without the CRM tool Dynamics 365. Through using Salesforce in this class, I was able to see how everything is created and managed on the backend as a system administrator. I think this will be useful knowledge in my professional career.