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Digital Systems

Department of Management Information Systems, Temple University

Digital Systems

MIS 2101.730 ■ Spring 2023 ■ Steven E. Sclarow, AIA
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Salesforce- Connecting Companies to Customers (1b)

Jessica Giare - February 13, 2023 3 Comments

Salesforce is a company that helps various businesses to connect to their customers. This company has various different ways that a company is able to share information like sales, potential customers and vendors, and more. After being able to use Salesforce ourselves and really go behind the wall and see what it takes to create users, services, potential clients, and more it’s interesting to see what really goes on in a company and what processes they can use. When going to the Salesforce website, I think the website is laid out in the perfect fashion to show all it can provide to a company. They show how businesses are able to see so many different factors that impact the company. For example, marketing techniques and leads, analytics and other topics that are pertinent to the business. Something interesting I learned from their website that I think is pretty neat is “Customer 360” which is what they call their ‘complete suite of products’ and as a marketing student I thought it was clever! Salesforce is a great tool that, in my opinion, companies should use to truly market and connect with their customers.

www.salesforce.com

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Reader Interactions

Comments

  1. Ivan Uliganets says

    March 2, 2023 at 3:51 pm

    Hello Jessica, fully agree with that one. I believe a salesforce is a great tool for Companies to use and understand their customers, and connect with them on a variety of levels, Salesforce remembers clients’ birthdays, product information and much more and help grow their customer base.

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  2. Catrina Schlossberg says

    March 3, 2023 at 11:45 am

    Hi Jessica,

    I also really like the design of Salesforce. It’s so thorough but also legible. Definitely a good platform to familiarize yourself with for your professional development.

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  3. Shivam Joshi says

    March 3, 2023 at 2:52 pm

    Hi Jessica, I completely concur with your point. In my opinion, Salesforce is an exceptional resource that companies can employ to comprehend their customers better and establish connections with them on various fronts. Salesforce offers features such as client birthday reminders, product information, and more, which help in expanding their customer base.

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Tarisha Sarker - Diamond Peer

Email: tarisha.sarker@temple.edu
Office Hours: Monday, 3-5 PM
Zoom Link: https://temple.zoom.us/j/91454347337

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Steven E. Sclarow, AIA

Email: sclarow@temple.edu
Office Hours Availability: M | W, 9:30 - 10:30 AM, or by appointment. Please email me if you need to schedule an appointment outside of my normal office hours.
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