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Digital Systems

Department of Management Information Systems, Temple University

Digital Systems

MIS 2101.730 ■ Spring 2023 ■ Steven E. Sclarow, AIA
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Downsides of Being Data-Driven (3b Question)

Sahid Kapadia - February 25, 2023 1 Comment

While we usually talk about how important and frankly how much of a positive thing it is for companies to become data-driven from hiring someone for a job to deciding what to invest in, there are some clear downsides too. Some of them are: 1. Lack of good data. If your data is simply inaccurate, biased, incomplete it would lead you to make decisions that is not reflective of the real situation. 2. Being overtly reliant on data. If you’re just too reliant on numbers it can lead you to make dumb decision which without the data you would have not made. 3. Constraining your ability to take certain level of risk. I personally belive that in anything you do there is certain level of risk you take. Consciously or unconcisouly. There is no such thing as risk-free in my opinion. For example me deciding to take MIS 2101 course is a risk. What if I fail the class? Could significantly impact my GPA and will always be there on my transcripts but that does not mean I should not take the class. Without that I won’t be able to take higher level courses and as a result won’t be able to graduate. One another example that I think really kind of put the downside of being too data-driven is this: In 2021, When Bob Iger, CEO of Walt Disney Company retired ( he was reinstated as CEO last year) he gave an interview to NYT. In that he revealed that if Disney were to simply rely on data to make decisions on which movies/shows to make, the movie Black Panther (2018) would have never been made. That movies was a big financial and critical hit. This is just one of the example of the downsides of being too reliant of data.

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Comments

  1. Julia Grugan says

    February 27, 2023 at 6:16 pm

    Hi Sahid, thanks for your post! I agree with what you said about a lack of good data, and how biases can affect outcomes. I think it goes even further than bad data leading to inaccuracies. For example, with AI, biases in the data can reinforce real-world biases and effects. For example, with hiring technology, there have been reports of AI being biased against certain groups because the data pulled from the real world also exhibited those biases. I would recommend you check out the startup Tonic Fake Data – they offer fake data that is supposed to be more clean and bias free to train AIs. I’m not sure I understand the intricacies exactly, but it seems pretty cool!

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Tarisha Sarker - Diamond Peer

Email: tarisha.sarker@temple.edu
Office Hours: Monday, 3-5 PM
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Steven E. Sclarow, AIA

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