Enterprise Resource Planning, also known as “ERP,” is software or a system that helps an organization manage everyday tasks such as accounting, supply chain, engineering, and many more. The purpose of ERP is to manage data, and how the data is being used for the company pretty much ties things together to collect and share data from multiple sources. According to Oracle, “Today, ERP systems are critical for managing thousands of businesses of all sizes and in all industries. ERP is as indispensable to these companies as the electricity that keeps the lights on.” I guess you can say ERP is an important element in running a business and CRM customer relationship management. The people who use CRM are sales, marketing, HR, and accounting. I also find CRM important because it “helps find new customers faster,” such as closing deals, and makes things quicker and more efficient for customer service. Or if you give your customer a hard time, the person who would leave a negative review versus the customer who is treated well will get a positive review. Both ERP and CRM play an important role in managing a company. ERP deals with the software and system, and CRM plays the part of how to handle people. The similarities both involve keeping the company lights on. I like to use this picture above as an example of ERP and CRM to give a clear understanding of the roles they play in business.
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