1) Do you watch more than ten hours of streaming media on the go a week?
Streaming media is the biggest reason to switch to one of the foldable phones thanks to the increased screen size. If you’re a commuter or you watch a lot of movies, these are designed to make you salivate. The average screentime is ten hours for Netflix per week or five hours if you subscribe to Amazon or Hulu [CNBC/GBH Insights]. As 5G rolls out expect huge pushes from all side to watch more video and stream more content than ever before.
2) Are you ok with being a guinea pig?
Foldable phones have a lot of unknowns; performance, screen durability, battery life and other issues. While the promise is good (multiple batteries, fast charging, we all know there are realities with these issues). If you are ok being the early testers for this category, head to the next question. If you don’t, think carefully about how these issues could impact your life.
3) Does spending $2000 on a phone seem cheap to you?
The other reason is, of course, that you have too much money and need a place to spend it. Go forth and support the economy.
In reality, most consumers will simply want to try it out or want a bigger phone. The issue for foldable phones is whether they are as easy to use at tablets or will concessions needs to be made. There are already rumblings of creases being visible which will spoil any content shown on it. Are phones destined to be foldable? Not at all. Dual-screen phones have not seen the traction many thought they would and with all the ‘screens are bad’ rhetoric bouncing around the various echo chambers, a push for these to become mainstream will take time and a lot of ad-dollars. Most people will likely plump for a bigger single-screen phone like the iPhone XS Max thanks to the current price-point and lack of killer use case for foldable ones.