Leaving Marketing to the Experts
I came across this interesting article today from Forbes Magazine that discusses the benefits of outsourcing marketing responsibilities to actual marketing firms.
I thought this article gave great reasons as to why companies, especially start-ups would benefit from outsourcing their marketing responsibilities. So many other aspects of businesses are outsourced such as customer service and accounting, but many start-ups feel as though it can market itself, usually wasting money, time and effort in the process.
This article advocates for companies to utilize marketing experts to help grow their businesses and I agree.
Read the article here.