Chair of Graphic Design for Beauty Birds
As the Chair of Graphic Design for Beauty Birds, I am responsible for creating and maintaining a strong, cohesive visual identity for the student organization. Beauty Birds is dedicated to giving back to the Philadelphia community by providing free makeovers, skincare, and basic manicures to students from low-income areas. Our mission is to empower individuals through beauty while helping our members develop professional client-facing and cosmetic skills.
In my role, I design promotional materials such as Instagram posts, TV screen promotions, flyers, and branded merchandise to boost engagement and awareness for our events. For brand-sponsored events, I collaborate closely with sponsors and their legal departments to ensure all graphics meet branding guidelines and are approved before publishing.
Serving in this role has given me valuable experience in real-world brand management, content creation, and strategic communication. I have learned how to create designs that are not only visually appealing but also aligned with larger marketing goals. Through Beauty Birds, I have been able to combine my passion for design with a commitment to community service, helping amplify an important cause while developing skills that will serve me in future professional opportunities.