Section 004, Instructor: Larry Dignan

Uncategorized

A few reports worth checking out

Here are a few reports worth checking out. The first one is the UN’s 2018 report on global warming. You probably saw a headline or two about it last week. It’s worth seeing the whole report and the executive summary (which is 34 pages). In any case, you’ll see the data, the hundreds of authors and contributors and a few visualizations.

The other report is one on data literacy by a company called Qlik, which is a Tableau competitor. It captures business perceptions of analytics and data (and fits in with what we’re talking about the next two classes).

Separately, there’s a Reddit thread called Data is Beautiful and has some interesting visualizations and approaches.

For instance, I came across this story on someone on Reddit visualizing his Tinder experience only to find another person did their 500-day OKCupid outcomes.

Both of the data sets (along worth a bunch of others) are on the Data is Beautiful Reddit. The thread highlights the democratization of visualizing data. Worth checking out for giggles.

 

Analytics Challenge extra credit

For 5 points on your lowest scored exam, here’s the assignment for the Analytics Challenge. This is good practice for the group project as well as an opportunity to compete and maybe win some money. I will look these over the Friday Oct. 26 before the Challenge is due on Oct. 31.

Form teams of anywhere from 2 to 4 and download the challenge specs and data from the site once you choose one.

Data, analytics outlook for marketing, advertising; Is Facebook evil?

A few bonus reads for those of you interested…

Some of you noted you have a focus communication, PR, advertising and marketing. Here’s an IAB report/outlook on emerging data trends in advertising (as it applies to digital media).

Related riff on whether Facebook and Internet companies are evil. A whole lot of data (and metadata) in those Facebook databases.

And the most recent item on Facebook’s impact on mental health