Weekly Question #5

Leave your response as a comment on this post by the beginning of class on June 20, 2017. Your response only needs to be about three or four sentences. These weekly questions should reinforce class discussions, readings and show some insight.  

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Here is the question:

This week we talked about SCM & CRM and heard various viewpoints on which systems people use.  Which do you think is more important to an organization?  Why?  Alternatively, we talked about CRMs and how organizations utilize data to learn more about the customers – how do you feel about this?