MIS 3534 – Prof. Min-Seok Pang

Week 03 – IT and Competitive Strategies (II)

Online discussion questions – Sep 19

  • In Otis case page 8, “Traditionally we had focused on the management of physical assets. The next step in our evolution will be the management of information flows between all the participants …” What does it mean by “information management” and why is this important?
  • Would the changes with e*Logistics be easy? Who would be unhappy with this change? How do you think Otis managed and overcame these challenges?
  • In Otis case page 8, “To achieve continuous transformation, the e*Logistics program makes sure the business process change sticks. … With the e*Logistics program, best practices from SIP are baked into the organization and institutionalized…” What does it mean by “sticks” and “baked”?
  • In an industry you are familiar with, which company is playing in Cost Leadership strategy? Who’s in Differentiation? Who’s in Focused?
  • What is an interesting recent example of M&A? Why do they merge with each other?

Week 3 – Trinity Health – Reading Brief Guideline

You can download Trinity Health case for free from this site – http://cisr.mit.edu/blog/documents/2011/12/19/mit_cisrwp386_trinityhealthmda_tanriverdidu.pdf/ (registration and login required).

  • What are the motivations behind Trinity Health’s growth-through-acquisition strategy?
  • What are the benefits from the common digital platform?
  • How does the common digital platform support the growth-through-acquisition strategy?

You do not include Page 8-10 in your brief, but do not skip to read them!

In-class discussion questions – Week 3 (Sep 19)

  • What were the problems before e*Logistics in Otis’ business processes?
  • How does e*Logistics address these problems and what are the improvement achieved by it?
  • Who would be unhappy with the changes in the business processes caused by e*Logistics?
  • How do you think Otis managed and overcame these challenges? Who do you think played a key role?
  • Why does a company acquire and merge another?
  • Why does Trinity Health acquire and merge other hospitals?
  • What is the different between fee-for-service and fee-for-value in healthcare?

We will discuss these questions in-class on Monday, Sep 19.