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UX Foundations Research

As a member of the TU-AMA Case Team, I have had some experience with data collection and analysis, but I thought it was important to grow my understanding even further. This course offers a comprehensive lesson on the types of UX research commonly used, the research methods, execution of those methods, and analysis of the data returned. I believe, along with many others, that testing your product through research experiments is critical to the success of any product. A strong experiment requires consideration of many factors like bias, environment, and replication, which should never be ignored.

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