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Marketing Coordinator

Bullseye Sneaker Boutique has under 50 employees and opened a little over three years ago. There are two locations, one in Wilmington, DE and another in Harrisburg, PA. I will be creating content primarily for the Delaware store, and implementing marketing strategies through digital marketing and social media to promote Bullseye’s products and brand awareness. I also am responsible for reviewing analytics, coordinating campaigns, collaborating with the sales team, and crafting reports. My courses in marketing, as well as various MIS classes helped me to become savvy with technology as well as understand the psychology behind marketing and advertising. More specifically, I think that my UX design class provided me with the critical thinking necessary to understand how to create a positive user experience, and I believe that I can use this knowledge to create better marketing campaigns.

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