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Digital Marketing Tools: Create a Marketing Campaign from Start to Finish

During this step by step beginner course made by Anson Alexander, I was able to gain significant knowledge on the process of creating my first marketing campaign. I was able to gauge how to approach the starting process when it comes to forming the strategy alongside the content creation. With zero marketing experience in my background, I now feel more comfortable performing tasks such as how to perform email marketing through HubSpot, how to perform keyword research, how to review campaign analysis on google analytics, and much more. Overall, as a Temple student majoring in MIS, I feel this course has helped me dig deeper into my creative side which can help me in my MIS path.

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