Communicating at the Intersection of Purpose, Protests, Politics, and the Pandemic.
November 18, 2020, from 1:00-2:00 PM
Linda talked about the impact of recent events on how brands navigate how to keep the wheels turning in their organizations, how to stay aligned to their ideals around purpose, whether to stay on the sidelines or to engage and, if they are going to engage, whether to lead or follow and how to approach strategic communications, internally and externally, in such a dynamic environment.