Location: Alter 033
Office hours by appointment only.
Adam is the director of marketing and technology at Mesa Technical Associates, Inc. and affiliated enterprises, Mesa Veterans Power and Mesa Technical Services. He is the acting NetSuite Administrator for these organizations, as well as acting administrator for Microsoft 365, Adobe Creative Cloud, and Google Apps, Analytics, and AdWords. Adam manages various projects at Mesa, including print and digital marketing campaigns, ERP implementation and administration, and operational and financial oversight. One of Adam’s greatest assets is his ability to improve processes through meticulous attention to detail and creativity in approach to systems optimization.
Organizations that strategically select, manage, and deploy digital business models prosper in the global economy. Students will use systems and business process thinking to create and analyze strategies for technology-enabled organizational and industry transformation. They will propose innovative solutions
|MBA Competency||Course Learning Objective||Key Skills||Evaluation Method|
Identify and Evaluate Business Opportunities
|(Use innovation frameworks to analyze competitive landscape for
emerging IT products and services.
Apply new digital business models such as cloud computing, web services, crowdsourcing, and two-sided
platforms to envision new
products and services.
Analyze disruptive potential of technology and formulate a response from an incumbent firm.
Create a business case for the value of an information technology initiative.
|Articulate the business case
for IT in writing and presentations
|Implementation Management||Analyze the transformative impact of technology on standard business practices.
Identify the components of enterprise information architecture and its strategic role in the organization.
|Demonstrate ability to identify systems and processes in an IT implementation||Learn IT Participation|
|Cross-Cultural Effectiveness||Compare IT governance models in both a single-country and multinational context.
|Identify key issues in adaptation of governance
models to local settings within a multi-national
|Explain the role of data, information, and knowledge in informing an
|Articulate guidelines for
ethical use of corporate data.
This syllabus represents the collaborative efforts of MIS Department Professors Johnson, Mandviwalla, Schuff, Flanagan and Hohne