Personal Branding
- This event was hosted at Temple University in the Howard Gittis Student Center (Blackstone Launchpad) on November 1st, 2018.
- I learned about the importance of uniquely branding yourself in a way that captures your strengths and personality. This skill is important for anyone in the workforce as well as anyone trying to be an entrepreneur. There are a lot of people out there that are doing the same job that you are doing, which makes it important to differentiate yourself. This session focused on the importance of knowing your target audience and branding yourself around that. It also focused on using social media to strengthen your brand because it allows you to document what you have done and what you are currently doing. Consistency is key, and you want to be sure that the messages you are giving stay consistent across all platforms.
- This session directly ties into being a business analyst. There are a lot of business analysts out there, but if you can differentiate yourself in a unique way there is a greater chance of success. Business analysts work a lot with new clients, so having a consistent personal brand is the best way to differentiate yourself against the competition. However, this can apply to all careers because it is always important to understand your strengths and utilize them in the best way. This session made me think about the importance of understanding my own strengths and weaknesses and how I can use them to my advantage in any career field.