Case Preparation: Other Groups (not presenting, not posting answers)

Instructions for Other Groups (not presenting, not posting answers)

One group will present this case in the class, and another group will post the correct answers to these case questions on the blog after the class discussion.  The remainder of the groups are required to submit a printout of their answers to the instructor at the beginning of the class.  All groups are to be prepared to discuss the case in the class.

Here are some tips for writing the case answers:

1. Answers should be brief and to the point (10 lines max).
2. Answers should be substantiated by proper reasoning from the case or other sources.
3. Avoid general statements such as “make customers happy”, “increase profits” etc without proper explanations.