Zoe Russeck

Both SCM and CRM are important systems. However, I think that CRM is more important to an organization due to the fact that it is customer oriented. It is a tool that organizations use to help with the processes, procedures, and strategies. One of the articles this week discussed that the customers are the ones who determine whether a company will…[Read more]

I think that Amazon is one of the most interesting innovations. Amazon offers so many different products, all in one spot. It offers searching customers the ability to find almost anything all on one site, with just a few clicks of a button. Amazon has made shopping so much easier for not only customers who need normal, common household goods, but…[Read more]

Being a Marketing major, ERPs and Data Analytics are so important! In any business it is beneficial to have clear, defined methods to viewing and working within systems. Good data will only help something that is being marketed, succeed and sell. Bad data can do just the opposite. However, good and bad data can also help a company see where they…[Read more]

A decision tree is a helpful tool for being able to weigh certain options against each other, to come up with the best plan. Whether you are running a business and need to begin the hiring process, or you need to choose a certain product, a decision tree can help to create a picture of all of the details that go into making the best, most…[Read more]

This video was so interesting and thought provoking that I made my whole family watch it, too! Each fact gave me a new, more educated perspective on the digital world and the impact it has on peoples lives. One fact that I found to be particularly interesting was that for a student who wants to earn a four year technical or college degree, by…[Read more]