Temple MIS - Connect and innovate with an elite information systems program

Laura Quintaes Vieira De Souza commented on the post, Extra credit: Complete by September 20, on the site 6 years, 1 month ago

I really enjoyed the guest lecture last Thursday. To me, the most important takeaway was how data can be used in real time to influence consumer decisions. During the lecture, Maurice talked about how QVC has a team dedicated to capturing, organizing, and interpret data to influence consumers through the TV program. Like if the host says “it’s a…[Read more]

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Laura Quintaes Vieira De Souza