Lauren Snyder

During the summer of 2014,  I worked as a Digital Marketing Intern for luxury retailer Barneys New York in New York City. My focus in digital marketing was primarily on affiliate marketing and display banners. […]

This past week, our team has been in the prototyping stage of the project. After compiling all of the ideas from our brainstorming session and whittling the list down to the best and most viable ideas, our BAs […]

This week our team has started the prototyping phase of the project. They are off to a great start and spent a good amount of time working with Justinmind together to collaborate on ideas. One strategy that worked […]

Our team is on the right track to complete our project successfully. We’ve developed scheduled meeting times twice a week that fit in with all BA and PM schedules. The BAs developed about 10 successful ideas from […]

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This week our team attended the final interview with Somerville Lumber to gather more information before brainstorming ideas for the project. I think our BAs are on track for the project and they are beginning to […]

So far, the largest challenge our team has had is finding a time where we can all meet as a group. With so many busy schedules to accommodate, not all of us have been able to meet at the same time once so far. […]

[Flash Research Paper Assignment for MIS 2501, Enterprise IT Architecture – Spring 2013]

By using the WordPress platform for web development, our organization will reduce our headcount from 12 to 5 and realize […]

By utilizing Google Apps for Business, our company will experience smoother collaboration, increased efficiency, and growth opportunities. We currently collaborate over multiple email exchanges, sending modified […]

[Flash Research Paper Assignment for MIS 2501, Enterprise IT Architecture – Spring 2013]

With the implementation of Microsoft SharePoint, our organization will realize a three-year net benefit of $9.7 million. […]

Utilizing virtualization technology to refresh the hardware in our data center will result in a net benefit of $9.2 million over the next three years. Our data center has 1,000 physical servers that absorb space […]

By implementing a “big data” management system, our company will be able to improve decision-making and increase profitability. Understanding our customer data is crucial to surviving in today’s competitive […]

Our company will save $13.2 million over three years by implementing a Tier III data center. The ten unscheduled outages experienced over the past year directly affected order processing, manufacturing, and the […]

[Below is a guest blog post I wrote for HigherNext. You may view the original post here]

With today’s competitive job market, it has become crucial to differentiate yourself from the multitude of other […]

The innovative minds at Amazon have managed to combine merchandising with social media in their newest feature, Amazon Pages. A cross between Facebook and Pinterest, Pages will allow […]

Fast fashion, or selling runway trends to consumers quickly and at low cost, has been a topic of controversy within the fashion industry. We all participate in this fast fashion scheme whenever we purchase […]