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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Read IT Adventures Chapter 4 and 5 and write ONE reading brief (NOT two) up to 200 words that includes both chapters.
What is the funding mechanism for IT at IVK? What is a chargeback? (Ch. 4)
How have IT portfolio and spending at IVK evolved? (Ch. 4)
Describe the concepts of “Competes vs. Qualifiers” and IT Strategic Grid (Ch. 5) -
Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Your attendance and participation grade by Sep 23 is available on Blackboard.
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
MIS 3534 Fall 2014 – Homework #1.pdf
We will begin working on this homework on Sep 29 class.
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Last class, someone left $2 in the classroom. His or her $2 was donated to The Food Trust of Philadelphia. http://support.thefoodtrust.org/
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
The grades are available at Blackboard.
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
How would you justify millions of dollars of investments in ByRequest?
What are the problems and the risks in the current SFO security system?
What can be intangible or unexpected costs of SFO’s new system?
How would you quantify the benefits from reduced security risks?-
• How would you justify millions of dollars of investments in ByRequest?
I won’t just see the cost it takes. We should see the investment in the long-run. Intangible will benefit future which includes the efficiency, reducing the customer service cost, marketing expense, and customer satisfaction.
• What are the problems and the risks in the current SFO security system?
It can’t froze employee’s access card immediately after the employee was fired which would cause classify information reveal. In addition, the security system database are separated which leads to inefficiency and delays.
• How would you quantify the benefits from reduced security risks?
It reduces ID badge cost from $49 to $35.
In addition, employees don’t need to check the customer information which saves 56 hours per month. -
• What are the problems and the risks in the current SFO security system?
The problems and risks in the current SFO security system results from the rising security threats by passengers and personnel who require physical access and authentication into the facility. The security processes that were initially in place were processed manually, managed separately, and data was entered into different databases. Due to the separation and lack of communication between the databases, keeping track of employee registration and access privileges created major challenges. The inconsistency of file types and formats between the databases resulted in delays, inefficiencies, and security risks. Once employees were registered in the system, any changes or updates to access permissions had to be manually printed and compared to the list used at access point. This process was very inefficient and there was substantial opportunity for error. -
How would you justify millions of dollars of investments in ByRequest?
I would see this as an opportunity rather than an investment. ByRequest new initiatives aim at improving customer experience by providing personalized staying experience and better analytic’s for understanding customer trends. These investments would surely improve the marketing efforts that the company puts in to given better offers and services to its customers and would take a lead from its competitors.
What are the problems and the risks in the current SFO security system?
The present security system in SFO lacks centralization of the data across all departments. It is very difficult to track, monitor and update critical information and have it accessible across all the departments. Moreover, with the present standards, it is quite easy to have a security breach where personnel from various departments can barge in other places.
How would you quantify the benefits from reduced security risks?
The reduced security risks would enormously cater to improved customer experience, better productivity and reduced cost for the company. With the implementation of the new systems, their entire airline channels will become more safe and would provide improved service to its customers
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Day 04 – SFO Analysis (Template).xlsx
We will use this file for a ROI analysis exercise today.
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Kellogg Business School Case – “San Francisco Airport”
How to calculate financial returns – NPV, IRR, discounted payback periodFinance, accounting, or AS majors are encourages to present the second one!
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Why is San Francisco Airport considering to upgrade its security system?
What are the problems and risks in SFO’s current security infrastructure and processes?
How does Ms. Dickie try to justify the investments into the new security system? -
Min-Seok Pang, Ph.D.'s profile was updated 9 years, 11 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
Grades are available at Blackboard.
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Min-Seok Pang, Ph.D. changed their profile picture 9 years, 11 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
What would be the core competencies of Toyota?
What are most competitive advantages temporal and not sustainable?
How has the Internet changed the lodging industry’s profitability?
How does a strong “brand” affect the five forces in the lodging industry?
Why does Wyndham target on business travelers?
Why would it be difficult for other hotel chains to copy ByRequest?
Why would it be difficult for other hotel chains to standardize the IT systems across the chain?
Why is IT itself not a source of competitive advantages?-
-How has the Internet changed the lodging industry’s profitability?
It is easy for customer to search the hotel based on their taste. It increases the chance for not famous brand hotels to be chosen. In addition, customer can search the hotel online which can know the specific price. This increases the bargaining power of buyer, because the hotel can’t change the price randomly.
-Why does Wyndham target on business travelers?
It is more profitable. Most of the business travelers have reimbursements which provided by their firms. Thus, business people are willing to pay more. Also, the location is also a key factor. Most Wyndham are located in big cities which have more business travelers. (Big cities carry more opportunities, therefore there are more business travelers.) However, tourist travelers always focus on budget. Thus, these people have more probability to stay a relatively cheap hotel instead of this upscale which focus on customized hotel. -
What would be the core competencies of Toyota?
Toyota’s core competencies are valuable & inimitable b/c it creates value by its clients, who are eager to invest a lot of money on its vehicles to be higher price of quality & inimitable is the competitive advantage by Toyota to profit its vehicles worldwide.What are most competitive advantages temporal and not sustainable?
This is due to the mass global competition by corporations to compete amongst each other in order to create & maintain its quality products & customer loyalties. Whether or not by how the customers, who decides to maintain & purchase their loyalties with specific brand products by the corporations.How has the Internet changed the lodging industry’s profitability?
The internet provides an innovative service by the populace to reserve their hotel lodges. The clients are able to pick their specific food service, price budget, room area, Wi-Fi internet, etc. The selective reservation offers multiple options by the clients to have easy access & positive satisfaction. -
Why would it be difficult for some other hotels to copy ByRequest?
It would be extremely difficult for some other Hotel chains to imitate the ByRequest program, they will need an huge IT investment on infrastructure, ByRequest’s key component is a central data base accessible by all hotels in the chain. Most hotel chains run their own software version that is not always compatible with the rest, and its not hookedup to a central Data Base. Wyndham’s ownership structure makes it easier to get all hotel on board with the program unlike the rest of the Hotel chains that either a franchise or have several layers, property owner, management company, brand owner. -
What would be the core competencies of Toyota?
Toyota Core competencies would be there now trusted ability to recover from any manufacturing mis-hap, and their willingness to recall any bad products. also some of their cars have terrific gas mileage
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What are most competitive advantages temporal and not sustainable?because a companies competitive advantage becomes the goal of their competitors, so the advantage becomes the norm.
How has the Internet changed the lodging industry’s profitability?
consumers can now compare prices and benefits side by side, rather than just calling individual hotels.
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What would be the core competencies of Toyota?
Toyota is a pioneer in the automobile industry. It culture and loyalty go beyond just manufacturing top class vehicles. Moreover, its superior quality, delivery and fast development cycles make it one of the most sought after automobile makers in the business.
How has the Internet changed the lodging industry’s profitability?
Internet has transformed Lodging industry to a multi-fold extent. Today with the help of internet, customers can book their rooms online, select the type of luxury they prefer for stay, select food preferences and take advantage of all the service that is available. Internet has made the business of lodging much faster, efficient and competitive too.
How does a strong “brand” affect the five forces in the lodging industry?
A strong brand first of all is a measure of success for a company. It improves market capitalization and captures customers from every nook and corner of the business domain. It gives a tough competition not only to competitors, but it makes the trade cycle more tight as customers have little bargaining or negotiation powers.
Why does Wyndham target on business travelers?
Wyndham aims to ensure unique staying experience for its customers. It focuses primarily business travelers by giving them personalized staying and a great customer service that they wished.
Why would it be difficult for other hotel chains to copy ByRequest?
ByRequest program is one of the pillars for Wyndham’s success. The program offers multiple privileges for customers right from giving them perks for their stays, reward points and all the soft benefits that customer wish to have. This program beats other competition in the market and ensures that customers who are old and repetitive, gain all the benefits of the program.
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 11 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 12 months ago
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 12 months ago
Next week, in reading Wyndham case, focus on the two following topics.
At which area does Wyndham choose to excel and how?
How does the ByRequest program support this goal?
How is ByRequest different from other guest-royalty or frequent mileage programs?It might be hard to understand “Wyndham’s Background” and “The Lodging Industry” section (page 2-5). It’s okay not to include these part in your brief, but be sure to read them before the class.
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Min-Seok Pang, Ph.D. wrote a new post on the site Strategic Management of IT – Fall 2014 9 years, 12 months ago
MIS 3534 Fall 2014 – Exec Report #1.pdf
Attached is the announcement for Executive Report #1, which is due by Friday, September 26. A draft for feedback (optional) is due by Sep. 19. Submissions for a draft and a final report should be through Blackboard.
For Topic #3, you will need to download the following article.
Here are a sample executive report and best reports from a previous semester.
MIS 3534 – Sample Exec Report.pdf
Best Executive Reports – Hyun Jeong You.pdf
Best Executive Reports – Joshua Stansfield.pdfFor some CIO magazine articles, you will need to register at http://www.cio.com/learn-about-insider.
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