Information Systems in Organizations

The Need For Social Media

The article mentions several reasons why social media is so important to have in the workplace. Today companies must compete with one another to get their name recognized. Newer generations are completely relying on social media as the way to gather information about certain companies.  The article mentions that social media improves communication within the company, such as Facebook pages that companies can easily access. It further mentions that social media has also helped employers find new employees, such as  Facebook and linkedIn.  Lastly, social media has become one of the leading ways in which companies are able to market new products or services, “94% of businesses with a marketing department use social media…. to promote brand awareness”.

1) Do you agree with companies using social media to find new employees or look at current employees?

2) Do you think older generations are going to be forced to adapt and join social media in order to stay up to date with new products ?

3) Is it ok for businesses to not allow its employees to use social media? Does this effect the businesses growth?

 

http://www.forbes.com/sites/ryanwestwood/2015/03/05/hit-like-if-you-agree-with-social-media-in-the-workplace/3/

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