On February 18, 2020 the MIS Department held it’s 20th Anniversary Alumni Happy Hour at Yards Brewery in Philadelphia.



Connect and innovate with an elite information systems program
On February 18, 2020 the MIS Department held it’s 20th Anniversary Alumni Happy Hour at Yards Brewery in Philadelphia.



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Fifteen years ago, it was possible to do strategic planning on a five-year timeline. That was before technology changed the global economic landscape. For some, this constant disruption brings frustration. But not for Sunil Wattal, Associate Professor of MIS at the Fox School. “Digital transformation—that’s the thing I love most,” he says.
Wattal’s research has appeared in prestigious journals including Management Science, MIS Quarterly and Information Systems Research. He’s interested in social computing and innovation in the tech sector. “Most of my work has been on online consumer behavior and the different phenomena in how people behave online,” he explains.
Over the course of his career, his research projects have tracked with seismic changes in trends. Some of his early research examined email marketing; it showed that consumers responded negatively when companies used their names in sales emails. Later, his attention turned to crowdfunding and ridesharing platforms.
Wattal and his colleagues were among the first to research crowdfunding back in 2013. “We looked at Spot.US, a donation-based platform to fund journalism,” says Wattal. An analysis of data from the platform showed how seeing the giving behavior of others—each donation amount was visible on the website—affected consumer behavior.
“We thought that seeing a lot of people contributing would make someone more likely to contribute,” says Wattal. To his surprise, the research found that the reverse is true. People seem to want to give where their gift has more impact, not to a project that already has plenty of funding. That study also revealed that projects that took longer to get funded got more reader engagement than ones that were funded quickly.
Another of Wattal’s notable projects revealed how the introduction of Uber in a city impacted drunk driving fatalities. “We worked with data from the California Highway Patrol as well as publicly available data from Uber,” he says. The research found that when Uber enters a city, drunk driving fatalities are reduced by 3 to 5 percent.
Today, Wattal’s research has pivoted to answer emerging questions. How do consumers react when a company uses its Facebook fan page to push them to an e-commerce platform? Preliminary findings suggest that shoppers on average may not like it, and may unsubscribe from the fan page. He’s also interested in cryptocurrency. “What are the factors that make an ICO successful? Do social media mentions play a role?” he asks.
“Whenever you digitize something, you are not only making it more convenient but you’re also creating all this data and opportunities for research,” says Wattal. “Things are getting transformed in such a way that the next few years are unimaginable.” And for him, nothing could be more exciting.
Through this project, I was able to learn about and discuss big data. I talked about how big data is relevant to MIS 2502 and how it has been applied in practice.
In this project, our task was to scrape a website with notable celebrity deaths and create insights from it. To do this project, we utilized Python to scrape the Wikipedia Page, and Excel to clean and chart our data. Our project URL is http://project.mis.temple.edu/cleansingbigdata/ . I learned a lot from this project. The main thing I learned is Python. Going into the project, I had never worked with Python before, but this project gave me a great introduction to it and gave me the chance to establish a foundation in python if I ever use it in the future. I also learned more advanced excel formulas and functions. While I had strong Excel skills going into the project, I solidified and strengthened those skills through my work. Overall, this was an excellent project and a great way to wrap up my MIS coursework.
The goal of this project was to take a process at a previous job That I found to be inefficient and to design a new system that would improve the process. For this project I created a prototype for a new training process to be used in Walgreens stores as the current process was often the source of frustration while I worked there. This project further reinforced things that I had learned during the class about scoping a project, developing use cases, developing data masters, and creating a prototype.
http://project.mis.temple.edu/purifieddata/
The goal of this project was to convert unstructured data scraped from Wikipedia regarding thousands of notable deaths into a data set that is able to be used for statistical analysis. Through iterative sprints, the team and I created project documentation, assigned roles, learned a new coding language, and worked together to create a structured data set. We learned the value of teamwork and research, in addition to the value of communication among team members. We also learned how to leverage each individual’s skills to achieve our goal. This project allowed us to use our knowledge to solve a problem end-to-end through development and project management. Please check out the project website to see further information and documentation.
Marie-Christine Martin’s MIS4596 class
Fox School of Business
Temple University
210 Speakman Hall
1810 N. 13th Street
Philadelphia, PA 19122